Wizkid is set to join Sony Music
00:56Starboy is on a roll. Nigerian artist, Wizkid will sign with Sony Music later today.
This is according to a tweetstorm by NOTJUSTOK co-founder, Ovie.
Sony is doubling down on what appears to be the next phase in pop culture- Afrobeats. The deal will be signed today and means WIzkid and Davido will be on the same platform.
Here’s how he puts it:
All things being equal, Wizkid will put pen to paper on a mega deal with Sony/RCA tomorrow (Tuesday). Everything is agreed in principle.
— Övie (@OvieO) September 12, 2016
The figures being mentioned in the Wizkid Sony/RCA deal are mind-blowing. Even crazier when u consider the Naira equivalent. Lol
— Övie (@OvieO) September 12, 2016
The deal places Wizkid and Davido on the same platform, which makes things very interesting. (Ayo Jay signed with RCA directly).
— Övie (@OvieO) September 12, 2016
Universal made a strong play for Wizkid (a top exec travelled to London for talks months back), but Sony offered a much better "package".
— Övie (@OvieO) September 12, 2016
As it stands,
Sony 2-0 Universal. #Afrobeats
— Övie (@OvieO) September 12, 2016
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